02 — Brand & content
Brand and content that make you recognisable.
We help businesses look and sound like themselves, with identities, guidelines, words, imagery and video that work together across your website, store and social channels.
Who it’s for
Service businesses
Your reputation is strong, but your identity and website copy don’t yet reflect the quality of your work.
Independent brands
You’ve outgrown your first logo and need an identity — and a way of speaking — that can carry the next stage.
Product and e-commerce businesses
You need consistent product imagery, campaign visuals and short videos that present your range at its best online.
What it can help with
Brand and content problems tend to show up as inconsistency, or as time lost starting from scratch.
- Your logo, website and social posts all look slightly different.
- It’s hard to explain what makes you different in a sentence or two.
- Product images are inconsistent across your store and other channels.
- Every campaign starts from a blank page.
- You have photos or footage, but nothing ready to publish.
- New staff and suppliers have no clear guide to follow.
What a project might include
Every project is shaped around what you need. It might include some or all of the following.
Visual identity and brand refreshes
A new identity, or a refresh that sharpens the one you have — logo, colour, typography and the details that hold them together.
Practical brand guidelines
Concise guidance your team and suppliers can actually use, showing how the brand looks and sounds across web, print and social.
Website messaging and copy
Clear words for your website: what you do, who it’s for and why it matters, written in your voice.
Product imagery and creative image production
Custom product images and creative visuals, prepared and edited to a consistent style across your store, website and campaigns.
Campaign and social visuals
Graphics and templates for launches, promotions and everyday posts, so each campaign doesn’t start from a blank page.
Video editing
Existing footage edited into clear, well-paced videos for your website and social channels.
Product and brand videos
Short videos that show your products, how you work or what makes you different.
Working together
A typical project runs in four stages, with your input throughout.
- 01
Listen
We learn about your business, your customers and your competitors, and what the brand needs to communicate.
- 02
Explore
We develop a small number of creative directions and share the thinking behind each one.
- 03
Refine
We develop the chosen direction into a complete, flexible system, with your feedback at each stage.
- 04
Roll out
We prepare files, guidelines, templates and content so everything is ready to use across your channels.
Ready to sharpen your brand?
Tell us about your business and where your brand or content feels like it’s falling short.